Frequently Asked Questions

+ My business is brand spankin’ new. Can I still hire you?

Quite possibly, yes! If you can clearly articulate WHY you do WHAT you do, WHO your ideal client is, then I’d love to chat about working together. Some business owners have this clarity right from day one; some still don’t know after 5 years in business. So it’s more about your own awareness than how long you’ve been operational.

If you’re close to answering these questions but not quite there yet, it’s very likely that working through the Brand Strategy process will solidify this for you. I’ve done this for many other women, and I’d love to help you find this clarity too!

+ Can I book a Brand STRATEGY package only?

Absolutely! If you’re hesitant to invest in complete branding, then Brand Strategy is the perfect place to start. Plus, if you upgrade to the Brand Identity Package within 3 months of completing your Strategy, I’ll apply your FULL Strategy payment towards the Identity Package. You’ve got nothing to lose!

+ Can I book the Brand IDENTITY Package only, without STRATEGY?

Definitely not (with one small exception)! It’s impossible to deliver a brand that you and your clients love without a solid strategy in place. My only exception is if you’ve already invested in brand strategy with another coach or designer, then we may be able to move forward with what you already have. I’m happy to discuss it with you further.

+ How many clients do you work with at once?

I work with no more than 2 Brand Identity clients per month. I find that this momentum yields the best results as we both give your business our full attention. It also gets the final results into your hands quicker so you can Let Her Fly. If you’re ready for a month of intense brand focus, book a free consultation today so I can reserve your spot while space is still available.

+ What file types will I receive?

Brand elements (logos, watermarks, patterns) are provided as pdf and vector-based eps for print, and raster-based jpg and png for web.

Documents (Brand Strategy Guide and Style Guide) are provided as a high-resolution pdf.

Marketing pieces are provided in the digital format appropriate for its intended use. Items to be printed are supplied as print-ready, high-rez pdfs for you to send to your printer of choice. Files for web use are supplied as jpg and png.

Social media pieces are provided within your Canva account.

All final files (except Canva) are uploaded to Dropbox.

+ What if I need additional marketing materials?

I love designing “a la carte” pieces for current or previous clients. Each project will be quoted on a per-project basis so you get exactly what you need.

+ Do you have a payment plan?

Yes – for the Brand Identity Package! Heart-soaring Brand IDENTITY Package requires 50% deposit prior to project start date and the remaining 50% balance is due one week prior to job completion and delivery of any final files. Files and copyright will transfer ownership once payment is received in full. This Packagae includes the cost and features of the Lift-off Brand Strategy Package.

Lift-Off Brand STRATEGY Package requires payment in full prior to project start date.


Answers to these questions and much more can be found inside the Let Her Fly Process Guide. Download your copy here. (No email required.)