The Signature Brand Package

Step 01 > Brand STRATEGY

Designing a brand that fits like your favorite t-shirt and attracts the right clients begins with a strong Brand STRATEGY.

Think of this as the flight plan for our journey. This comprehensive, 4-part document sets the direction for all the goodness to come by positioning you as the expert you are and making you irresistible to your potential clients.

Your one-of-a-kind Brand STRATEGY does more than just look good—it’s the key to helping your business attract more, sell more, and grow more.

Your Brand Strategy Guide includes:

Brand Brief

Clearly articulates the who, what, and why of your brand

Keyword Summary

Captures the words that convey the emotion of your brand

Color Psychology

Color palette that expertly expresses your brand’s mood, tone and feel

INSPIRATION board

Translates the language and look of your brand into a visual mood board

Step 02 > Brand DESIGN

After the Brand STRATEGY sets our course direction, get ready to fly with your Brand DESIGN. You’ll be able to take your business higher than you imagined with everything you need in your toolbox to create a cohesive brand presence.

Your Brand Design includes:

One-of-a-kind LOGO: With all the variations and formats you need for every situation
Style DETAILS: The final color codes, fonts, patterns, and photo styles that set your brand apart
Brand BOARD: A convenient one-page snapshot you and your team can reference again and again
Social Media BANNERS: Get that happy-dancing look everywhere with editable files in your Canva account
Social Media TEMPLATES: A gorgeous, cohesive look for your blog and social media posts
Canva Tutorial VIDEOS: A comprehensive library of support videos so you can easily edit all your social media files
2 MARKETING Pieces: Expertly market your business with your choice of business cards, stationery, and more
Brand Style GUIDE: So you know what to do and what NOT to do to maintain your brand’s integrity
Follow-up CONSULTATION: The support you need to use your new brand toolbox to its fullest potential

Here’s a glimpse of what you’ll receive in your final Brand Package:

Investment: $5500 USD | Timeline: 9-10 Weeks

Schedule a Consult Today

*Please be aware that I'm often booked with amazing clients like you several months in advance. If you’re ready for some intense brand focus, schedule a free consultation now so I can reserve space for YOU on my calendar. Let’s give your business our full attention and get you looking like the pro you are!

peek inside

Love details as much as I do? Want to know exactly how I work and what to expect? Download the Let Her Fly Process Guide for an in-depth look inside and all the answers to your FAQs. (No email required.)

Need more than visual branding?

If you’re ready to update your brand PLUS copywriting, website design, photography, or other elements, check out my Signature PLUS+ Brand Package. Let’s customize your package and give you exactly what you need and nothing you don’t.

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Ready to look like the Pro you are?

With a brand that makes you look and feel like the pro you are, you’ll stop second-guessing yourself and gain the confidence to reach your next level.

Publish that book, accept the interview requests and coveted award nominations, book higher paying clients, or expand your team.

That’s exactly what my clients do. They’re happy-dancing, high-fiving, and crying tears of joy over their new brands. But don’t take my word for it. Here’s what they say about working with me:

It feels like me

Before hiring Michelle, I wasted so much time and energy changing fonts and colors and still felt frustrated with my DIY brand. I really wanted to do more business promotion but this uncertainty held me back from putting my work and ideas out there.

Michelle understood what I was trying to achieve and was extremely detailed and responsive. Her process helped me gain a deeper understanding of my own business and future direction.

I love the overall brand—it feels more like me and has lots of variations of logos and graphics. Now, I can build a brand that’s cohesive without being boring. Having a more professional brand has enabled me to confidently share my work and easily create new marketing and communications materials.

– Jill Langer, Learning Experience Designer

100% the right choice

From the moment Michelle first presented my brand strategy, I was absolutely amazed at how well she understood the core of my brand, and I knew she was 100% the right choice as my designer. Her process is the perfect blend of analysis and creativity, always focused on conveying the right message.

Now my brand looks the way it has always felt for me—bright, cheery, and approachable. I feel massive relief when updating my website or creating new client documents and love how everything conveys the right energy.

Michelle is the least pushy business person I know and will never pressure you to rebrand prematurely. I love how easy and painless this whole process was and how she brought my brand to life!

– Ginger Joy Lily, Botanical Numerologist

No more excuses

I love my new brand so much! It feels natural and polished, and it paints such an accurate picture of my business that new clients instantly started reaching out. It has really elevated my confidence and enabled me to put myself out there in a clearer way. No more excuses!

The organized brand assets made it effortless to launch a new program and update my marketing materials. It was easy to “plug and play” without overthinking or reinventing. Now everything’s cohesive so I can focus on growing my business.

Michelle’s thoughtful process and creative skills were so reassuring as she patiently explained the strategy behind her decisions. I just want to tell everyone, “Trust your designer; she knows best.” It was exactly what I needed in every way!

– Katie Wood, Coach

It’s time to look like the pro you are.

Get Started Today

5 Signs We’re a Perfect Fit:

1 | You’ve been in business for at least a couple of years and can clearly articulate WHY you do WHAT you do.

2 | You know WHO your ideal client is and have a pulse on their specific dreams and frustrations.

3 | You know that #1 and #2 aren’t accurately reflected in your current brand identity, and it’s time to level up.

4 | You’re ready to collaborate with a expert to create a strategic brand in an environment of mutual respect and trust.

5 | You’re willing to commit to a 6-week time frame to get your brand completed on schedule.